Posts Tagged ‘ Behavior ’

2018 Outlook on Fake News

January 8, 2018
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2018 Outlook on Fake News

Kaiser Fung, founder of Principal Analytics Prep and author of Numbers Rule Your World, discusses fake news, a hot topic in 2017, and offers his views on what might happen in 2018.

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Visible and invisible errors, and the nefarious power of suggestion

December 20, 2017
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Visible and invisible errors, and the nefarious power of suggestion

Kaiser Fung, founder of Applied Analytics at Columbia University and Principal Analytics Prep, the premier data analytics bootcamp from Harvard Business School Startup Studio, discusses how a software vendor uses the power of suggestion to seduce users into believing the accuracy of predictive analytics; and how such a tactic got exposed by the visibility of errors.

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Visible and invisible errors, and the nefarious power of suggestion

December 20, 2017
By
Visible and invisible errors, and the nefarious power of suggestion

Kaiser Fung, founder of Applied Analytics at Columbia University and Principal Analytics Prep, the premier data analytics bootcamp from Harvard Business School Startup Studio, discusses how a software vendor uses the power of suggestion to seduce users into believing the accuracy of predictive analytics; and how such a tactic got exposed by the visibility of errors.

Read more »

Overselling predictive models (Hint: future performance matters)

December 18, 2017
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Kaiser Fung, author of Numbersense and founder of Principal Analytics Prep, discusses the rejection of a predictive model used to find vulnerable children at risk for child abuse in Chicago.

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Overselling predictive models (Hint: future performance matters)

December 18, 2017
By

Kaiser Fung, author of Numbersense and founder of Principal Analytics Prep, discusses the rejection of a predictive model used to find vulnerable children at risk for child abuse in Chicago.

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Primer on the limitation of current AI

December 7, 2017
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Kaiser Fung, founder of Principal Analytics Prep and Columbia's MS in Applied Analytics, discusses an article by Rodney Brooks (MIT) on the future of AI.

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Another day, another fake data scandal… This time, it’s Twitter

October 26, 2017
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Kaiser Fung, author of Numbersense and founder of Principal Analytics Prep, sees a crisis of confidence in self-reported non-financial metrics by technology upstarts. He calls for third-party auditing.

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The Whole Foods pricing trick

October 23, 2017
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Kaiser Fung, founder of Principal Analytics Prep, discusses some market research about pricing changes at Whole Foods after the Amazon acquisition.

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If you are using Facebook Ads split testing (A/B testing), stop fooling yourself

July 26, 2017
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Kaiser Fung, founder of Principal Analytics Prep, and former director of Applied Analytics at Columbia University, explains why you can't run proper A/B tests on Facebook

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Data bite back: a Harvard lesson

June 7, 2017
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New York Times reports that Harvard rescinded admission offers to 10 students (link). These kids allegedly engaged in horrible behavior on "private" chatrooms online. Not reported is how Harvard admission officers got a hold of such information. Is it possible there are jealous classmates? I am not condoning the bad behavior - I put this link up to remind people: (a) no data are private, not even "deleted" data (b)…

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