Bracket as target

December 17, 2012

(This article was originally published at Junk Charts, and syndicated at StatsBlogs.)

The MLB found an innovative way to present the play-off matchup and results:


I took this photo at the MLB Fan Cave in Manhattan. This was a marketing gimmick in which a bunch of guys were placed into this "fishbowl" and watched every game in the past baseball season. Excuse the scaffolding that was blocking the view.

I like the metaphor of hitting the bull's eye target, and the smooth progression from outside circles to inside. The design also accommodated the wild-card round well.


By contrast, here is the usual bracket presentation:


(This image came from the MLB Fan Cave website.)

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